For

App Store Keyword Research for ASO Freelancers and Agencies

A defensible number behind every keyword you put in front of a client

Good fit if
  • You're a solo consultant or small agency running keyword research across 2-15 client apps a month.
  • You want to show clients the demand/difficulty numbers behind every recommendation, not just deliver a finished metadata field.
  • You need fast turnaround for prospective-client audits, ahead of a pitch or renewal conversation.
Not a fit if
  • You need white-label reporting, client logins, or multi-seat team permissions built into the tool itself — ASOGrade is single-account and doesn't brand reports for resale.
  • You bill clients for ongoing rank tracking as a deliverable — that's not something ASOGrade measures; you'd pair it with a tracking tool for that specific line item.

The trust problem agency ASO has to solve every renewal

A client who isn't technical can't independently verify that the keywords you chose were good ones. What they can see is whether installs moved. If they didn't, the honest answer is often 'the demand wasn't there' or 'the difficulty was too high to win in three months' — and you need the numbers to say that with, not just your judgment.

This works both directions. Being able to hand a client a popularity and difficulty score for every keyword in the current metadata, not just the ones you're proposing, turns a retainer conversation from a trust exercise into a data review.

It also protects you from the keyword that looked right on instinct but had near-zero real demand — the mistake is cheap to make and expensive to explain later without a number showing you checked.

Running research across many client apps without per-client tool costs

Several suites price by seat or by domain — AppTweak's published tiers, for example, include one domain through their Grow Plus tier, which means an agency managing several client apps either juggles multiple accounts or moves to a custom enterprise quote earlier than a single-app developer would.

A flat account that scores keywords for however many client apps you're actively researching, without a per-domain fee, changes the economics of taking on a small client — the tool cost doesn't scale linearly with your client count the way seat-based suite pricing does.

Turnaround matters for new-client onboarding specifically: being able to score a prospective client's current keyword set and read their top competitors' sets in the same call, rather than promising a report next week, is a real differentiator in a pitch.

How it works for this workflow

  1. Paste a prospective or existing client's current keyword set, or extract it directly from their App Store link, to see real popularity and difficulty for what they're already targeting.
  2. Score your proposed replacement list the same way, so the before/after is a number comparison, not an assertion.
  3. Re-run the same list before each renewal to show whether the keyword landscape shifted, and whether the original recommendation still holds.

Frequently asked questions

Can I run keyword research for multiple clients under one ASOGrade account?
Yes. There's no per-app or per-domain fee — the subscription covers however many apps or client keyword sets you research.
Does ASOGrade produce client-ready reports?
No built-in white-label export exists today. You can screenshot or copy scores into your own reporting format; ASOGrade is the research layer, not the client deliverable.
How do I audit a prospective client's current keyword choices before a pitch?
Paste their App Store link to pull their live keyword set with scores, then compare it against the candidate list you'd propose instead. That comparison is usually the most persuasive part of a pitch, because it's their own current numbers, not a hypothetical.

Other roles

See it with your own keywords

Paste your candidate list and read popularity, difficulty, and competing app count across 109 storefronts.

Get started