Is 'ADHD planner' a growing keyword trend?

Yes. Apple Search Ads data shows ADHD-focused task and planner keywords have grown over 80% in popularity since 2023 with moderate difficulty.

Does Apple index hyphens in 'to-do'?

Apple treats hyphens as spaces or compound separators. Writing 'to-do' indexes for both 'to do' and 'todo'.

App Store Category ASO

App Store Keyword Research for To-Do & Task Management Apps

Keyword research blueprint for To-Do & Task Management iOS apps. Discover high-demand seed keywords, difficulty benchmarks, and Title stacking formulas.

Category ASO Blueprint & Benchmarks

To-Do & Task Management apps average a search popularity of 47/100 and difficulty of 52–80. Success depends on targeting problem-specific long tail phrases.

•App Store Category: Productivity
•Typical Difficulty: 52–80
•Top Review Moat: 18,000+ ratings
•Monetization Pattern: Subscription or Paid Upfront

High-Demand Seed Keywords: To-Do & Task Management

Seed Keyword	Search Intent	Est. Popularity	Est. Difficulty
to do list	high-intent	61 / 100	79 / 100
task manager	discovery	53 / 100	68 / 100
daily checklist	feature	46 / 100	54 / 100
adhd planner	problem	54 / 100	65 / 100
minimalist reminder	feature	35 / 100	39 / 100

Title & Subtitle Stacking Patterns

Title Formula Patterns (30 chars)

[Brand]: To-Do List & Tasks
[Brand]: Daily Checklist Planner
Task Tracker: [Brand]

Subtitle Stacking Patterns (30 chars)

Simple Reminder & Day Planner
ADHD Checklist & Focus Tasks
Minimalist Project Schedule

Category Search Dynamics & Benchmarks

In the To-Do & Task Management niche, search volume is concentrated around high-intent problem solutions. Apps targeting this category face average difficulty scores of 52–80, with top competitors holding over 18,000+ ratings.

Developers who succeed in this vertical avoid fighting head-to-head for generic terms and instead optimize for secondary and tertiary feature intent.

Title and Subtitle Stacking Formulas

Your 30-character App Title has the heaviest ranking weight in Apple's search algorithm. Pair your brand with the single highest-demand root keyword.

Use your 30-character Subtitle to capture descriptive modifiers. Recommended patterns: [Brand]: To-Do List & Tasks | [Brand]: Daily Checklist Planner | Task Tracker: [Brand].

Keyword Cannibalization & Pitfalls

Writing 'task' and 'tasks' or 'checklist' and 'check list'.

Frequently Asked Questions

Is 'ADHD planner' a growing keyword trend?: Yes. Apple Search Ads data shows ADHD-focused task and planner keywords have grown over 80% in popularity since 2023 with moderate difficulty.
Does Apple index hyphens in 'to-do'?: Apple treats hyphens as spaces or compound separators. Writing 'to-do' indexes for both 'to do' and 'todo'.

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